The "New" MTV Logo.
This week was a huge step back for those of us who grew up with Music Television (MTV). The cable channel originally set up to feature predominantly music based programming, specifically music videos officially dropped the subtext of “Music Television” from their now-famous logo.
Granted, I personally only had a few years of ‘real’ MTV before the network was, in my opinion corrupted by the influences of reality TV, notably The Real World and Road Rules, which ultimately are, at this point, among the most influential shows of our time, leaving us a legacy of ratings hits ranging from Survivor to The Mole and even the insufferable Jersey Shore that is apparently the new craze on MTV itself.
Fortunately for the next generation of music fans, which I might as well be a part of as well, online video sites, such as YouTube and Vimeo are constantly being flooded with music videos from artists of all levels of fame and genres. These videos are available for free and whenever I want them, so, I am willing to see music television go the way of the Dodo, just as long as the record labels do not stop producing this subgenre of film of which I have much affinity.
There are always new and different videos being released on the Internet, here is a sampling of a few of my most recent favorites.
Jonsi – Go Do
The Icelandic singer (of Sigur Ros) is putting out a solo album (Go), this is the video from the first single, Go Do
The Very Best – Warm Heart of Africa
The interplay between Esau Mwamwaya and Ezra Koenig (of Vampire Weekend) in this video is hysterical.
Toro y Moi – Blessa
For the video for the first single from his new album, Causers of This, Toro y Moi (Chaz Bundick), buzz artist of the moment, creates a dream-like, lap dissolve heavy recreation of a good old fashioned house party. Pay attention to what he is drinking from.
Beach House – Silver Soul
The Baltimore duo presents a rather fantastic hula hoop user in sepia with an intricate use of speed augmentation and fantastic cinematography, very befitting of the song.
-Doug Ray
Doug Ray is the co-host of Saltimbocca and Escargot, Sundays 8-10 PM on WRBC.
No comments:
Post a Comment